Posts

How to choose a PR agency

Picture the scene. You’re a marketing manager of a company and you decide you need to bring in external support to help you manage your brand awareness. You know the choice you make will reflect on you, and the company’s business…

Are you prepared for disaster

https://www.youtube.com/watch?v=hFvGBdnTuAE Sadly, there are always business disasters. But often it’s not the disaster that lingers in the memory… it’s how a company deals with it. PR doesn’t have a magic wand, but what it can…

How you can make the most of an exhibition

Exhibitions are a great way to showcase your products and services… but aren’t they expensive? Not just the exhibition space, the stand, the photography, the literature, the ‘giveaways’, but also the accommodation, travel and having…