Posts

Social media for busy people

Social media has become such an integral part of our life, it’s easy to forget it’s been around a relatively short time.  Facebook started in February 2004. Twitter in March 2006, Linkedin in 2002. Yet just because you have…

How to write a press release

A press release is the way we get our news to the media. The best ones communicate exactly what the news angle is, in a way that a journalist isn’t left in confusion. What makes a good news release? The next time…

Are you prepared for disaster

https://www.youtube.com/watch?v=hFvGBdnTuAE Sadly, there are always business disasters. But often it’s not the disaster that lingers in the memory… it’s how a company deals with it. PR doesn’t have a magic wand, but what it can…

Publicity vs. Public Relations: Are They the Same Thing?

http://www.danadobson.com/blog/publicity-vs-public-relations-are-they-the-same-thing Publicity vs. Public Relations: Are They the Same Thing?